This Brand Just Beat Out Oreos as Costco’s Most-Loved Cookies

When we think of our all-time favorite cookies, there’s one brand that’s usually top of mind: Oreo.

Oreo has a way of staying in the spotlight, whether it's releasing limited-edition flavors or collaborating with other mega brands on hot new treats. 

Around here, we’re big fans of all things Oreo. But, believe it or not, when it comes to shopping at Costco, the sandwich cookie doesn’t actually take the top spot in our carts. 

We have to say, we’re not entirely surprised by this news. The Belgian caramelized biscuits offer a slightly sweet, deliciously spiced flavor and a melt-in-your-mouth texture. 

And while Oreo has successfully cornered the milk market as ‘milk’s favorite cookie,’ Biscoff cookies have honed in on more elevated pairings like coffee and tea, carving out its niche as a more sophisticated cookie.

Ever since Lotus Bakeries popularized the traditional shortcrust cookies, the signature speculoos flavor has become a global favorite for everything from airplane snacks to gourmet desserts.

In fact, the classic spiced cookie flavor is so popular among Costco shoppers that the bakery released a Biscoff cookie butter cake several months ago in its honor—and fans called it a "12/10."

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